http://www.newdesigner.org/2009/11/daxiangwuxing-2009-vi-released/
11月20日下午15：30，大象无形2009官方VI发布会在设计学院一楼报告厅拉开帷幕。本次活动展示了4组备选VI设计方案，并由在场同学票选得出了最终的VI中标方案。来自视觉传达的陈雅芳同学拔得头筹，她与徐权同学合作的设计方案以全场59票的成绩获选。
除中标设计作者陈雅芳、徐权外，我们还要感谢李赛争、何雨晟、易舒、姜姗四位同学的大力支持和努力投入。
图文候选VI作者之一李赛争展示其设计理念。
图文最后中标VI作者陈雅芳介绍设计理念。
由本次大象无形新闻发言人张煌带来的大象无形新发展趋势的介绍。
以下是陈雅芳介绍其中标VI的设计思路：
“大象无形”一语出自老子《道德经》第四十一章。老子在说到“道”的至高至极境界时，引用了“大白若辱，大方无隅，大器晚成，大音希声，大象无形”等说法，意思是：“最白的东西好象是污浊的，宏大的方正（形象）一般看不出棱角，宏大的（人）材（物）器一般成熟较晚，宏大的音律听上去往往声响稀薄，宏大的气势景象似乎没有一定之形”。“大象无形”可以理解为：世界上最伟大恢宏、崇高壮丽的气派和境界，往往并不拘泥于一定的事物和格局，而是表现出“气象万千”的面貌和场景。
“大象无形”文化，作为一种无形的精神底蕴和活力资源，被一代又一代中国人自觉不自觉地（在很多情况下是未必自觉的）保持和发扬起来，成为设计学院不断成长壮大，历经无数艰难而不衰败溃散，并能够取得成功和辉煌的一个重大条件。
我个人很小众的理解的。大象无形。设计。
前期宣传海报。邀请函。照片。大量的采用高級灰為主色調，在以往的艳丽夺目的大调旋律就是一个很大的改變。
细麻绳，裸露着素材的本来面目，非常原始、简朴,或许像是还没有整理制作好的思绪，恩。这就是我想要的感觉。风格中庸、简约、自然，色彩沉稳雅致而不盲从流行，但始终时尚：材质多用不同肌理、风格的纯天然材料，全情演绎与自然相融的理念真情演绎与自然相融的理念，强调元素之间丰富、随意的可搭配性。“无才能容纳万有”给他人展示专业的设计和信息传达之外，大面积的留白也给他人留下无限的创作与想象空间。就如同一個交響樂的低音樂章平靜的喘息空間和優雅的慢旋律。力图表达得简约流畅，又不失现代之美。
洗出胶片呈現海報這個理体现的是对时间对时空的一种独特理解。行动中的大象无形，不管是策划方宣传组还是参赛的同学们都处在等待之中。大家处在互相等待的星空下一起创造好设计。由于时代由于数码由于快速工业化。我们选择高速高科技大机器生产产物。而往往忽略生活的本质与自然的魅力。照片，不仅仅体现我们精致的生活方式，那是替梦释义的感官意识与你我的沟通。
那么分发海报照片是我对于拥有的一种偏激理解。我以为，只有握在手中的才是你我的，太多电子稿远远的只属于别人。大象无形不是别人的就是我们自己的。
历史，总是传承在民族的血液中，蔓延渗开，它，现在留在了我们的手上指尖。我们把自己对名族文化的理解用自己独一的思维做自己独特的设计。
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